Archive for category: Management Assignment Help

Kotter’s steps coverage in regards to an organizational change management

This is a paper that discusses the Kotter’s steps coverage in regards to an organization. The paper covers both the first and last steps involved in the topic.

The Kotter’s steps coverage in regards to an organization

Cover Kotter’s first 4 steps:

Firstly, establish a sense of urgency for the executives or managers with the decision-making power over this change. Who are these executives or managers? Give titles and roles.
Create a guiding coalition (who do you need on your side and why them?) Consider people with both formal and informal power
Develop a compelling change vision that will inspire people and get everyone on the same page as they see the way forward. What should the situation look like once the change has been implemented? Be specific.
Determine how the vision will be communicated (via email? meetings? company portal?), to whom, by whom, and how often.  (150 points)

Cover Kotter’s last 4 steps and add a brief timeline that includes each of the 8 steps in your change.

Secondly, describe possible barriers to the change, how they should be removed, who should be empowered for action and what that would entail. Here you must include resisters: who are they likely to be, why will they resist, and what can you do about it?
Describe how short term wins could be generated and how often these need to be generated and communicated to keep people positive.
How will long term gains will be recorded, communicated, and evaluated?
How can and should your change be anchored in the culture of your organization?

Lastly, conclude your paper by tying your 8 steps together in a meaningful paragraph.
Create a brief bulleted timeline after your conclusion: When would each step of your change plan happen? Be realistic, but remember that change should not be drawn out unnecessarily. People want to see the results of the change quickly, but you also want to allow time for people to make adjustments. List each step and give an approximate timeframe (200 points)

Company branding strategy for a marketing plan

This is an assignment that discusses the company branding strategy for a marketing plan. The paper also discusses the marketing environments and strategies which companies use.

The company branding strategy for a marketing plan

Marketing plan
U‌‌‍‌‌‍‍‍‌‍‍‌‍‍‍‌‌‌‍sing the same hypothetical company from Assignment 1, for this assignment, you will focus on the company branding strategy, primary and secondary target markets, positioning statement, and consumer behavior. Note: You should create and/or make all the necessary assumptions needed for the completion of this assignment.

Instructions Create the second part of your marketing plan: Describe or list the feedback you received on Part A of your marketing plan. Explain how you will use the feedback to improve your plan. Develop a branding strategy for your product/service that covers the brand name, logo, slogan, and at least one brand extension. Thoroughly analyze the primary and secondary markets that you want to target. Thoroughly include the demographic profile (e.g., age, gender, ethnicity, etc.), psychographic profile, professional profile, geographic profile, and any other segmentation variable you deem necessary.

Prepare a positioning statement. Include a perceptual map that shows your company’s position against its competitors. From this map, create a statement that depicts your position. Then, examine the relevant consumer behavior for your target market. Explain the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement are right for the identified target market. Additionally, use at least three academic resources as quantitative marketing research to determine the feasibility of your product/service. These resources should be industry-specific and relate to yo‌‌‍‌‌‍‍‍‌‍‍‌‍‍‍‌‌‌‍ur chosen product/service. Note: Wikipedia and other similar Websites do not qualify as academic resources.

Assignment guideline

Your assignment must follow these formatting requirements: Be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length of 8 – 12 pages. The specific course learning outcomes associated with this assignment are:

1. Firstly, analyze marketing environments and strategies used to strengthen product or service positioning. (c.) Examine the marketing science of customer behavior and products in the marketing exchange process.

2. Secondly, evaluate the marketing strategies used to create/communicate customer value. a. Analyze the marketing framework through a situation analysis. b. Also, evaluate target customer segments and positioning products within these segments. c. Then, evaluate the basis for market segmentation and approaches to segmentation.

3. Thirdly, create an effective marketing plan. a. Develop recommendations based on market analysis and strategy. b. Also, develop strategies to assess performance and achieve marketing goals. c. Develop dynamic strategies for competing. d. Then, develop branding strategies for existing and new products or ser‌‌‍‌‌‍‍‍‌‍‍‌‍‍‍‌‌‌‍vices.

Application and analysis of ethical theory ethical theories

Deontological Ethics or Kantian Ethics

Utilitarianism

Virtue Ethics

This is an assignment that focuses on the Description application and analysis of an ethical theory. This analysis is through a chosen lived experience.

The description application and analysis of an ethical theory

First, describe the moral theory you have chosen in detail.
–        You want to explain what the theory says about why actions are right or wrong, and what decision-making procedure the theory advises you to engage in.

Second, describe at least THREE decisions that you made in accordance with the theory. Most importantly, you must clearly illustrate how the decision you made is supported by the theory. (Or, if you think you failed to do what the theory advises, explain what decision you should have made instead, and why.)
–        The decisions you address can be big or small. The most important thing is that you give a plausible assessment of how a utilitarian or Kantian would respond.
–        Because respect for privacy is important, if you talk about other people in your paper, either ask them for permission to use their name, or use a fake name.
o   Remember: Even though you’re reporting on your personal experiences, this is not a journal entry: it’s an academic paper. You don’t need to try to sound formal, but use proper grammar and spelling and keep your tone respectful.

Third, offer a brief reflection on what it was like to make decisions in accordance with your theory. Was it hard? Easy? What did you enjoy or not enjoy about it?

Fourth, offer a strong objection to (that is, a limitation of or problem for) the theory you’ve chosen (utilitarianism or Kantianism).
–        You may base this objection on reading you’ve done (whether for class or outside of class), on objections we’ve addressed together in class, or on your personal decision-making experiences.
o   Whatever kind of objection you choose, you must connect your discussion of the objection to your experience in some way.
–        For example, you might address questions like:
o   What is missing from the theory? What doesn’t it capture that it should capture?
o   Where does the theory go wrong?  Does it deliver the wrong verdict?  Is it too difficult to apply?

Fifth, explain how a supporter of the view would respond or reply to the objection. What is the best defense they could give against it?
–        What strategy to responding to an objection are they using?
Finally: Explain whether you think this reply succeeds: in your personal opinion, does it successfully defend against the objection, or not? Why?

Lean Management Review

Your task is to research academic articles on Lean Management and prepare a brief review of the topic. Identify the concepts that are usually practiced within a Lean Management regime.  Choose THREE of the concepts and

Research academic articles on Lean Management

1. It is recognised that delivering Value to Customers can be greatly improved by the implementation of Lean Management within an organisation.  Your task is to research academic articles on Lean Management and prepare a brief review of the topic. Identify the concepts that are usually practice within a Lean Management regime.  Choose THREE of the concepts and

Firstly, describe each concept clearly

Secondly, state what benefits each concept delivers to a user.

Thirdly, identify an organisation that uses each concept.
(60% of word count)

2. Following on from part 1, select an organisation and describe it in an appropriate manner for an Operations Manager.

Describe:

• The main product or service produced by the organisation.
• Who are the main customers for this product or service?
(10% of word count)

3. Suggest how one of the concepts you have described in part 1 could help your chosen organisation.(15% of word count)

4. Alex owns a shop that sells customised BMX bikes.  Each one is uniquely tailored to the rider.  The products are unique one-offs, made by an outsourced company to individual designs agreed between Alex and a designer from the outsourced company.
In WEEK 26, Alex discusses with the manufacturer a design for a new bike.  Alex and the manufacturer agree on a specification and an order is place with the manufacturer.

A) Calculate how long it will take before the BMX bike is available for sale in Alex’s shop.  That is, what is the Lead-Time between Alex placing the order with her manufacturer and being able to display the item for sale in her shop?
The information you need to calculate the Lead-Time is as follows:
1. To design the bike    2 weeks
2. To raise the order for the parts for the bike    1week
3. To manufacture and deliver all the parts of the bike    4 weeks
4. To assemble the bike    2 weeks
5. To deliver the finished product to Alex’s shop    1 week

B) What will be the week number when the Bike can be displayed?

All the bike parts in this example come from the UK.
C) Estimate how the Lead Time be increase if the bike parts came from Italy, or from China?
(15% of word count)

Effects of cultural hegemony on a minority population

This is a paper that is focusing on what are the effects of cultural hegemony on a minority population. The paper also provides additional information to use in the writing of the assignment paper. Below is the assessment description to follow:

What are the effects of cultural hegemony on a minority population

What are the effects of cultural hegemony on a minority population? This question must be answered in the thesis–then a literary exploration can proceed using quotations from the poem to show the effects of marginalization on a minority group.

Writing Prompt:

In a literary analysis, explore the consequences of a societal structure in which a dominant culture asserts power and exerts influence on all other cohorts in the society. The impacts of this influence on minority people is the subject of this literary exploration: What are the social, emotional, economic, or psychological consequences of hegemonic social constructs on marginalized populations?

·       Begin by defining the dominant culture as it is presented in one of the following:

“We Are Not Responsible” by Harryette Mullen
https://www.poetryfoundation.org/poems/145281/we-are-not-responsible

·      Secondly, as background information, you may want to consult a working definition of “cultural hegemony” or “marginalization”.  Use Gale Virtual Reference Library sources in the college library.

·      Thirdly, you must quote from and discuss the work of literature you have chosen. Please use literary terms and processes of analysis appropriate to the genre of the literary work that you choose.

·      Fourthly, you must consult at least one outside source suggested by the instructor in your Canvas module to deepen your understanding of the work of literature about which you are writing. Please be wary of outside sources that do not meet with the academic standards used all through this course.

What are the effects of cultural hegemony on a minority population

What are the effects of cultural hegemony on a minority population? Then a literary exploration can proceed using quotations from the poem to show the effects of marginalization on a minority group.

Consider the speaker or the narrator’s perspective on the culture that dominates a minority (or minorities).

Research any current or historical events referenced in the literature or that strike you as an implied reference. Using college database resources only.

Lastly, please avoid references to your own experiences in the literary analysis section of this assignment “The Essay”.