Service Marketing Pitch

Description

Your task is to identify a real service organisation that has a problem with one of the 7Ps or how they are evaluated, and then pitch a solution to that problem to the organisation’s board (i.e., your tutor and classmates). You will have a maximum of four minutes to (1) succinctly identify the organisation’s problem, (2) convince the board that you have a potential solution to this problem, and (3) justify why your solution is optimal in relation to services marketing theor