“Facebook Inc: The Initial Public Offering”

Case outline: Section 1: Executive summary: This section should never exceed a single page. In this section, you should highlight the main takeaways of your analysis. This section should end with a couple of sentences discussing your overall recommendation. Section 2: Analysis: In this section, you can discuss your analysis and directly answer my questions. There is a5-page (1.5 space) limit of text in this section. If you would like to provide tables or figures you can create an appendix at the end of this section. Tables and figures do not count toward the 5-page limit. You MUST show all of your calculations in the appendix. Please be prepared to produce the electronic Excel file in case I ask for it. Section 3: Conclusion and recommendation: You need to tell us again the most important points of your analysis and make a recommendation (essential). Remarks：it’s very important. Please provide the electronic Excel file to me. Thanks Grading Policy： Your grade critically depends on the quality of the content. There are two determinants of quality: (1) analysis and (2) recommendation. Before doing your analysis, please make sure that you fully understand the problem. This might not be trivial since in a typical case you will be provided an “ocean” of information and you might lose track. Moreover, often times a critical piece of information will not even be provided and as a result, you will either have to make a setof reasonable assumptions or get what you need by doing research. Once you clearly understand the problem, provide a thorough analysis. Regarding your recommendation, first make sure that you have one. In each case, you will be playing the role of a decision maker and you MUST make a decision. Playing safe with recommendation will cost you (e.g. never say things like “you do not know what to do” or “anything is possible”). Second, your recommendation must be internallyconsistent with your analysis. Projects can earn 100%, 88%, 80% or 0%. At most 20% of the projects can earn 100%. Case Report Cosmetics: I will also judge your case reports based on presentation (it will not contribute more than 10% to your overall case score but it will still affect your score). First step in a clear presentation is making sure that your presentation is EASILY readable (this becomes an issue when you are reporting the numbers taken out of an Excel sheet). Next, please make sure that the reader does not have to make educated guesses on how to browse through your document. If you need to refer to a table in appendix, be very specific. You should never forget that your analysis is your product and delivery is certainly important.