Digital Marketing

Digital Marketing  Apply the Customer Network Paradigm to a Company of your choice. For example, in the case of the Coca-Cola Co., how does Coca-Cola (and its brands) engage and maintain its presence with various consumers and audience-members across forums, YouTube, Social Media channels, blogs, forums, and more? Keep in mind also the information on Slide #11 (Digital Users & Customers) to further add insight to your discussion/argument.