Big Data in Retailing

Big Data in Retailing Choose your favorite retailer and research which types of useful big data information the company can find online through social media, consumer reviews, and online shopping. Then, create an example of a relational or non-relational database; explain how the company can manage and use this information and big data when developing its marketing strategy, and describe the types of ethical difficulties it might face. Your paper should be 4-6 pages in length and conform to the CSU-Global Guide to Writing & APA (Links to an external site.). Include at least five scholarly references (two of which are peer-reviewed) in addition to the course textbook. The CSU-Global Library is a good place to find these resources.

Marketing Essentials

Description Employed as Marketing Manager working for M & S Comparing with Hastings Hotel Group Title page with Assignment unit number with page numbers on all except front cover Content page  Spelling and Grammar checked Professional Business Assignment 2 Org = Marks and Spencers//Hastings Hotel Group Times Roman Size 12 Font Single line spacing Subheading to be used Size 14 Font Times Roman italic Bullet point appropriate sections Harvard referencing and Citation 22 referencing with Bibliography with Accessed date on Bibliography in brackets PESTLE / SWOT plus SMART critical anaylsis All assignment criteria (P, M & D) to be met and plagerism checked at end and 100% guaranteed

UK forms of business organisation

Uk Company Law – Uk forms of business organisation  All referenced in OSCOLA. Jamie and Nadia run a business supplying students with weekly boxed ingredients and recipes for cheap, nutritious and easy to prepare meals. They started their business when they were students themselves, as they found it difficult to budget, learn to cook and do it all in limited space or with limited facilities. Their business, once operated only locally at their own Halls of Residence, became really popular and after graduating Jamie and Nadia rapidly expanded their area of operation. Up to now, they ran their business as an informal partnership, but they are now considering other options. They come to you for advice. Jamie wants to continue as a partnership, because he is concerned that if they convert to a company they would not have the same level of involvement in the management of the business as currently. Jamie also fears that they will lose control over the membership of the business if they run a company rather than a partnership. He is also afraid that becoming a company would mean too much ‘red tape and bureaucracy’. Nadia, on the other hand, feels that limited liability would be a safer way to continue and therefore she is in favour of forming a company. Advise them on the best option for their business by critically explaining the Limited Liability Partnership and Incorporated Company forms of business organisations that are available in UK law, addressing all of the concerns/issues raised.

Describe IKEA’s international corporate level strategy overtime

Describe IKEA’s international corporate level strategy overtime, and discuss the implications for local responsiveness, global integration, and regional expansion. Based on these readings: 1.Jonsson, A. & Foss, N. J., 2011, International expansion through flexible replication: Learning from the internationalisation experience of IKEA, Journal of International Business Studies, 42, pp. 1079-1102. (Available from the library) 2.Porter, ME 1990, ‘The Competitive Advantage of Nations’, Harvard Business Review, 68, 2, pp. 73-93. (Available from the library) 3. Ghemawat, P 2005, ‘Regional Strategies for Global Leadership’, Harvard Business Review, 83, 12, pp. 98-108. (Available from the library) 4. Bartlett & Ghoshal 1989 Matrix 5. International Strategy class course (pdf attached)

Develop a Transportation Improvement Plan

Happy Tails Travel Inc.

Improvement Plan Develop a Transportation Improvement Plan (TIP) research paper for a supply chain of an organization your choice from any time period: past, present or future. Do not include any secure, confidential or private information in your plan. Your TIP should include background about the organization, its products and services, markets, and supply chain strategies (e.g., green chain). Also describe its current freight flows and future freight flows after implementation of one or more of your recommended improvement projects would be executed. Use a multi-year (more than one year) planning horizon. Support your Plan with theories, concepts, and best practices from the course textbook and scholarly resources available from the APUS Library. See below for Example Template for TIP Paper. Instructions: Minimum of 15 and maximum of 20 pages, including title page and bibliography. APA Style. Word document format. APPLY FOR THIS CASE

Industry analysis into the UK smartphone sector

Description You have been appointed as a Senior Marketing Executive for Samsung. As part of your role you are required to produce an Industry Analysis Report into the UK smartphone sector. In particular, you are required to address the following issues: Q1 Undertake an industry analysis into the smartphone sector to identify key opportunities and threats within the UK market. (30%) Q2 Introduce a new product based on the opportunities identified from the analysis undertaken in Q1 and design a detailed marketing mix. (40%)  Q3 On what basis/competitive advantage would the new product compete in the market place in the long-run? (20%) Executive summary, summary, structure, presentation. (10%) 4000 words Assessment Marking Criteria and Guidance for Individual Questions: Assignment (Industry Analysis Report) As you would expect, the assessment is looking for evidence of an understanding of and application of the basic principles of the areas of marketing covered by the assignment as well as application of the principles to the company / situation in the assignment. Students who simply repeat chunks of the textbook and students who simply ‘theory dump’ without evidence of real understanding and application will not pass. Top mark students will show e.g. critical awareness, compare and contrast and otherwise show insights into the concepts and ideas and their application. You have been appointed as a Senior Marketing Executive for Samsung. As part of your role you are required to produce an Industry Analysis Report into the UK smartphone sector. In particular, you are required to address the following issues: Q1 Undertake an industry analysis into the UK smartphone sector to identify key opportunities and threats within the market. (30%) • A comprehensive analysis of all three levels using a recognised industry analysis model(s). • Highlighting key areas within each level with an appropriate level of explanation for the key areas. • Identification of key strengths, weaknesses, opportunities and threats resulting from the industry analysis. • Prioritisation of opportunities and threats based on the industry analysis and overall business objectives. • Supported with referenced and up-to-date evidence throughout. Q2 Introduce a new product based on the opportunities identified from the analysis undertaken in Q1 and design a detailed marketing mix. (40%) • Rational and justification for introducing the new product. • Identification of and detailing of each element of the marketing mix (7Ps). • Supported with referenced and up-to-date evidence throughout. Q3 On what basis/competitive advantage would the new product compete in the market place in the long-run? (20%) • Identify the main competitive advantage approaches(s)/strategies and select and justify an appropriate strategy (the competitive advantage strategy should be integrated into the marketing mix). • Describe how the strategy will be maintained in the long-run. • Supported with referenced and up-to-date evidence throughout

Product processing

1. a) Describe the new products process and point out why each component is important. b) Discuss how to develop a good quality PIC. 2. a) Describe your team’s process of developing your new product. b) Rate yourselves relative to the process as described in the text. 3. a) Develop a new products process for a new office supply service system, which includes a new copier product PLUS a delivery service; b) Do a PERT (or Gantt) chart; c) Explain the sequence of each task. Be specific! 4. Explain how Cathy Cooper’s methodologies of developing new products are similar and different from yours. Why? 5. Choose 4 examples from Straight Talk for Start Ups and explain why they resonate with you.

How Amazon has influenced and changed the way we shop

How Amazon has influenced and changed the way we shop

Presentation will include an introduction, body, conclusion, and properly formatted reference/work cited slide in the citation style of your degree program (APA, MLA, Chicago). Clear evidence that the topic was researched and expanded. Presentation provides audience with information to increase their knowledge of the topic presented. Presentation engages the audience by using elements such as images, graphs, and charts. Appropriate citations must be included. Three (3) vetted credible sources.

Annual sales increase

apparel related data analysis  Select one or two fashion brands(or retail companies) and decide an apparel related topic (such as 5 years’ trend in production export, annual sale increase/decrease, number of stores, etc). Formulate your topic as a question—should be measurable, clear and concise. Not too broad or narrow. Find and Identify the data sets. Create 3 charts you will use in your sheet and slides. Spell check and make sure the charts identify the appropriate units. Each chart should be able to tell a story as a standalone piece of your presentation. 1) Slides – three to five slides displaying graphs and bullet points to explain graphs with an intro slide. Source slide not required. 2) Fact sheet – single spaced in 11 point front (12 point for headings). Fact sheet with no graphs included (see example). Concise and clear explanation to go with the powerpoint slide. Each section should correspond to one of the slides with an overview or background section and a conclusion section. Include sources. Approximately 1,000 words but no more than two pages. (Avoid using the word “went up or inclined” or “went down or delined”, use “increase/decrease or positive/negative change in the trend”)

Project management business proposal

Description To write project management proposal for real company. Proposal can be on christmas product and how to put them into home section in the company- Primark, ASDA or other one- writer can choose. It has to be realistic proposal. I attached proposal template, please follow. Follow all templates. Very important is about research methodology. All file as gantt chart (follow template- phases plus 10 tasks in gantt chart and arrow diagram), arrow diagra, budget, riska management, stakeholder register as appendices please. I begg you write good way proposal, someone already breake my instructions and I have to ask you for help. Thanks.