Approaches for ensuring quality digital customer experience for loyal/engaged customers within ONE key customer segment

Description

Approaches for ensuring quality digital customer experience for loyal/engaged customers within ONE key customer segment.

This assignment consists of 8 tasks and requires web analytics research, dashboard creation and Gantt chart. It requires the usage of specific frameworks mentioned in the Plan and additional frameworks and case studies available in different sources. The organization has been chosen as well as the customer segment and the brand. The writer needs to conduct a research on line and analyze loyal customer journey based on facts and following Assignment Brief and Tutor commentary in the Plan. The writer needs to use the Plan as the base for the draft and final paper. The assignment requires Harvard referencing, at least 3 pages of Bibliography and adherence to the format specified in the Assignment Brief including word count. Each task shouldn’t exceed the word count specified