The analytical review of McDonald’s restaurants in Doha

This is a paper that focuses on the analytical review of McDonald’s restaurants in Doha on customer service process. The paper also provides several learning outcomes to focus while writing the paper.

The analytical review of McDonald’s restaurants in Doha on customer service

An analytical review of McDonald’s restaurants in Doha with a critical review of the customer service process.
These are the learning outcomes to achieve:

LO1 Firstly, evaluate the contribution of business systems to organisational performance;

LO2 Secondly, analyse the internal and external factors which have an impact on the systems and processes;

LO3 Thirdly, apply a range of analytical tools and techniques to business systems;

LO4 Fourthly, recommend improvements in organisational processes and systems.

Purpose of this assignment:
The aim of this assignment is to enable students to research and critically review the importance of how business systems support the achievement of organisational objectives leading to achievement of high performance within and across the organisation, leading to sustainable competitive advantage.

Scenario

With McDonald’s restaurants now operating in Doha for nearly 25 years, you have been hired as a Business Analyst from KPMG to produce a report that investigates the organisation’s overall operational business system. By utilising appropriate analytical tools and techniques evaluate the business environment within which McDonalds restaurants has to operate in, with special emphasis on the customer service process and suggest ways in which McDonalds restaurants could improve this particular area only.

Your report should cover the following sections:

LO1 Evaluate the contribution of business systems to organisational performance;

LO2 Analyse the internal and also external factors which have an impact on the systems and processes;
·         Conduct an in-depth evaluation and determine the different types of business systems that are found in an organisation and the overall context and environment within which businesses operate. Define and assess the functions, systems and processes and how they contribute to sustainable organisational performance;
·         Critically evaluate and analyse the contextual impact by examining the internal and external factors, the constraints and the benefits that impact upon the business systems and processes; supported by the application of appropriate concepts and theories.
LO3 Apply a range of analytical tools and techniques to business systems;

LO4 Recommend improvements in organisational processes and systems.

·         Apply and assess a range of techniques to test and improve business systems efficiency and effectiveness within the organisation;
·         Make and present an evidence based evaluation of an organisation’s existing data infrastructure, making actionable and tangible recommendations for improvements with justified recommendations for improving existing business systems to enhance organisational efficiency and quality within an organisational context.