characteristics of effective campaigns and considering the ever-evolving structure

Final Reflection Paper for Communications 559- characteristics of effective campaigns, and considering the ever-evolving structure and use of traditional and new media in such interventions. APA FORMAT!!! Decade 10 PAGES OF TEXT NOT INCLUDING THE TITLE PAGE AND REFERENCES, ALL APA FORMAT

— Taking into account what you will have learned in the course about the characteristics of effective campaigns, and considering the ever-evolving structure and use of traditional and new media in such interventions, discuss your recommendations for the design and implementation of large-scale health communication campaigns over the next decade.

You may focus on campaigns in general or limit yourself to a particular type of campaign (smoking, drug use, heart disease, etc.). In your paper be sure to discuss your recommendations for the mix of traditional and new media. In other words, this should not only be about campaigns, which use new communications technology (eHealth). I want you also to consider how traditional media should be incorporated (they are not going to disappear completely). Support any recommendations in the paper with appropriate references.