Digital poster
You are required to produce a digital poster A2 size, You will need to present ideas and decisions related to the business i chose (soft drink) for example all of the Marketing Mix in form of a structured and supported mind map. Assignment brief and Guidance: 1.The poster should be professionally digitally produced in colour and one A2 size. 2.You will need to conduct research to identify a new business opportunity (which i chose soft drink). 3.Select a country of your choice as a market where you intend to lunch your product(soft drink). 4.Review the literature related to your proposed business opportunity to build up the foundation of your study with the Marketing Mix. 5.Analyse the environment using SWOT and PEST Analysis. 6.Analyse the industry by applying porter’s 5 Forces. 7.Analyse the market and operational feasibility of the opportunity. 8.Identify if the proposed product of service is feasible. To go with the poster,you should: > Explain how you arrived at this business opportunity > Why you chose it > Identify anything you might do differently next time
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